Strategic brand definition, logo design, systematic packaging design, UX website, and a mid-fi prototype of the website with webshop.
Mamau Cacao is a Mexican start-up business offering a forgotten native super food, specialty cacao. The product comes in little cubes, packed in glass jars.
Brand Strategy, Identity, Packaging, UX, Website
Founded the visual presence of the brand and helped the start-up get started with a solid UX and IA foundation with a Plan of Action for their website with a webshop.
Organized constructive workshops with the team to define competent brand strategies, conducted research, designed the logo, a systematic packaging system, and a style guide, mapped user-friendly IA, created effective UX wireframes, and delivered a mid-fi prototype
tools: Figma, Adobe Ai, Ps, Id
role: Lead Designer
Pictures by Eusebio Balmori Vildosola and Moïs Roditi.
Special thanks to Izzy Aspeling-Jones
Open source color pallete library, with real colors from real places.
Discover, download, use, and enjoy real colors from real places.
Coming soon.
UX/UI, Design
UX/UI, Front End Dev,
Art, Photography
Architectural shaped utensils, a collection of soaps
SO–AP was created from SO–IL’s archive of model moulds.
‘Critically Homemade’ prototypes designed during 2020’s first lockdown in New York City and showcased at the Design Trust’s exhibition in Hong Kong.
The SO–AP objects demonstrate the designers’ desire to repurpose their visions for the current needs of society – to protect individuals themselves, protect people they love, and also protect strangers that are loved by others. These soaps explore the experience of what it feels to hold a building in our hands, to use it every day intimately.
Design
Co-creation, product development and production.
Designed by: Jing Liu, Emma Silverblatt, Yuanjun Summer Liu and Astrid Steegmans, at SO–IL
Trentanove
Limburg’s honored chef ‘Giovanni’ just opened a new Gastronomia Italiana in the city center of Hasselt, Belgium.
Design, Interior
Material and color studies, furniture, renders.
At Creneau Int.
Two golden jubilee curtains
Designed and produced for the celebration of the 50th anniversary of the Insitute for History and Theory of Architecture or Geschichte und Theorie der Architektur, GTA in Zurich, Switzerland. Hurray!
Design, Interior
Concept design, material research, production drawings.
Completed in 2017.
At Inside Outside Petra Blaisse
Art design of the New Intercity Trains: foil prints on walls of the train’s toilet.
Upon entering the train, the toilets are immediately visible and form part of the entrance. They are striking surfaces coated with elegant curtain images that give a festive atmosphere to the hall. The soft voluminous and pleated curtains play with the toilet’s shape by transforming it or strengthening it. Once you enter the highlighted door you suddenly step into another world. The unexpected Dutch landscape image with a certain season’s climate catches the visitor by surprise. It adds a new dimension; sometimes you seem to float, sometimes the space appears optically much larger by the panorama with a far view, sometimes you feel very sheltered.’ – IO
Design, Interior
Design development and production documents.
In use since 2022.
© Inside Outside Petra Blaisse
Images © Frans Parthesius
NUA
5 conceptual designs for the renovation of the indoor atrium that connects different faculties of the Nazerbayev University in Astana, Kazachstan.
Design, Interior Landscaping
© Inside Outside Petra Blaisse
The interior renovation of a Cuban cigar & cocktail bar
Named after the one & only La Bodeguita Del Medio.
In Kortrijk, Belgium.
Design, Interior
Interior concept, material and color studies.
Developed at De Baes Architects.
Images © Frans Parthesius
Landscape proposal with native vegetation from the local Flemish-Dutch dune scenery
Knokke-Heist is a municipality on the Flander’s Nort Sea coastline. Originally, the marshy area was mostly settled by shepherds and fishermen, now known as a nature reserve called The Zwin. It is famous for its large variety of salt-resistant flora, such as sea lavender. This cityscape design proposal reintroduces native vegetation back into the urban sidewalks of Belgium’s best-known and most affluent seaside resort.
Design, Landscaping
Concept, vegetation research, visualization.
Stage Curtains samples and material studies.
For Taipei Performing Arts Center, TPAC by OMA in Taipei, Taiwan.
Design, Interior
Material research, mockups and visualization.
© Inside Outside Petra Blaisse
ABC+ Skin
ABC stands for Arts Basics for Children.
It is a multifunctional building in Brussels including a cinema, theatre, and ateliers. ABC invites families and schools to let children explore the aesthetic, economic and socio-political dimensions of design, science and art. ABC+ is an additional program, allowing small groups to stay overnight. It’s realized as an extra layer; a self-made skin developed through a process of material & form studies. The result is a sponge-like plaster structure.
Architecture, Interior
Material experimentation and development, gypsum and epoxy models, interior layout.
Work produced at KU Leuven, Luca School Of Arts.
A storage object made from recycled laminate.
This storage object was the result of an experimentation workshop with Tefor, the first plastic laminate obtained from recycled manufacturing wastes.
It is suitable for various uses, both inside and outside. Place it in the bedroom, living room, kitchen or even to the bathroom or the balcony.
Design
Material experimentation and development, art direction.
Designed and developed in collaboration with Marianne Bergs. At KU Leuven, Luca School Of Arts.
Strategic brand definition, logo design, systematic packaging design, UX website, and a mid-fi prototype of the website with webshop.
Mamau Cacao is a Mexican start-up business offering a forgotten native super food, specialty cacao. The product comes in little cubes, packed in glass jars.
Brand Strategy, Identity, Packaging, UX, Website
Founded the visual presence of the brand and helped the start-up get started with a solid UX and IA foundation with a Plan of Action for their website with a webshop.
Organized constructive workshops with the team to define competent brand strategies, conducted research, designed the logo, a systematic packaging system, and a style guide, mapped user-friendly IA, created effective UX wireframes, and delivered a mid-fi prototype
tools: Figma, Adobe Ai, Ps, Id
role: Lead Designer
Pictures by Eusebio Balmori Vildosola and Moïs Roditi.
Special thanks to Izzy Aspeling-Jones
Open source color pallete library, with real colors from real places.
Discover, download, use, and enjoy real colors from real places.
Coming soon.
UX/UI, Design
UX/UI, Front End Dev,
Art, Photography
Architectural shaped utensils, a collection of soaps
SO–AP was created from SO–IL’s archive of model moulds.
‘Critically Homemade’ prototypes designed during 2020’s first lockdown in New York City and showcased at the Design Trust’s exhibition in Hong Kong.
The SO–AP objects demonstrate the designers’ desire to repurpose their visions for the current needs of society – to protect individuals themselves, protect people they love, and also protect strangers that are loved by others. These soaps explore the experience of what it feels to hold a building in our hands, to use it every day intimately.
Design
Co-creation, product development and production.
Designed by: Jing Liu, Emma Silverblatt, Yuanjun Summer Liu and Astrid Steegmans, at SO–IL
Trentanove
Limburg’s honored chef ‘Giovanni’ just opened a new Gastronomia Italiana in the city center of Hasselt, Belgium.
Design, Interior
Material and color studies, furniture, renders.
At Creneau Int.
Two golden jubilee curtains
Designed and produced for the celebration of the 50th anniversary of the Insitute for History and Theory of Architecture or Geschichte und Theorie der Architektur, GTA in Zurich, Switzerland. Hurray!
Design, Interior
Concept design, material research, production drawings.
Completed in 2017.
At Inside Outside Petra Blaisse
Art design of the New Intercity Trains: foil prints on walls of the train’s toilet.
Upon entering the train, the toilets are immediately visible and form part of the entrance. They are striking surfaces coated with elegant curtain images that give a festive atmosphere to the hall. The soft voluminous and pleated curtains play with the toilet’s shape by transforming it or strengthening it. Once you enter the highlighted door you suddenly step into another world. The unexpected Dutch landscape image with a certain season’s climate catches the visitor by surprise. It adds a new dimension; sometimes you seem to float, sometimes the space appears optically much larger by the panorama with a far view, sometimes you feel very sheltered.’ – IO
Design, Interior
Design development and production documents.
In use since 2022.
© Inside Outside Petra Blaisse
Images © Frans Parthesius
NUA
5 conceptual designs for the renovation of the indoor atrium that connects different faculties of the Nazerbayev University in Astana, Kazachstan.
Design, Interior Landscaping
© Inside Outside Petra Blaisse
The interior renovation of a Cuban cigar & cocktail bar
Named after the one & only La Bodeguita Del Medio.
In Kortrijk, Belgium.
Design, Interior
Interior concept, material and color studies.
Developed at De Baes Architects.
Images © Frans Parthesius
Landscape proposal with native vegetation from the local Flemish-Dutch dune scenery
Knokke-Heist is a municipality on the Flander’s Nort Sea coastline. Originally, the marshy area was mostly settled by shepherds and fishermen, now known as a nature reserve called The Zwin. It is famous for its large variety of salt-resistant flora, such as sea lavender. This cityscape design proposal reintroduces native vegetation back into the urban sidewalks of Belgium’s best-known and most affluent seaside resort.
Design, Landscaping
Concept, vegetation research, visualization.
Stage Curtains samples and material studies.
For Taipei Performing Arts Center, TPAC by OMA in Taipei, Taiwan.
Design, Interior
Material research, mockups and visualization.
© Inside Outside Petra Blaisse
ABC+ Skin
ABC stands for Arts Basics for Children.
It is a multifunctional building in Brussels including a cinema, theatre, and ateliers. ABC invites families and schools to let children explore the aesthetic, economic and socio-political dimensions of design, science and art. ABC+ is an additional program, allowing small groups to stay overnight. It’s realized as an extra layer; a self-made skin developed through a process of material & form studies. The result is a sponge-like plaster structure.
Architecture, Interior
Material experimentation and development, gypsum and epoxy models, interior layout.
Work produced at KU Leuven, Luca School Of Arts.